The Department of Marketing aims to advance the brand reputation, talent profile, and impact of UTMIST within the Machine Learning community at the University of Toronto and beyond. We create, implement, and evaluate integrated marketing strategies, public-facing materials, branding campaigns, social media engagement plans, and key external communication assets. An essential aspect of our department is to align them with UTMIST’s priorities and vision and create values for our stakeholders and ML enthusiasts of all levels.